If so, you're not alone. In today's fast-paced business world, aligning these two vital teams is more important than ever, but it can also be one of the biggest challenges facing businesses.
Luckily, help is on hand. Our ebook, "The 5 Biggest Alignment Challenges Facing Marketing & Sales Teams", takes a close look at the biggest obstacles to team alignment and provides some practical solutions for overcoming them.
Inside, you'll discover:
- The challenge of lead vs. demand generation
- The challenge of shifting to Rev Ops from siloed ops
- The challenge of selling to a committee vs. an individual
- The challenge of account-based marketing (ABM)
- The challenge of asynchronous selling
